Date of Publication
NCAA Division I basketball has grown to be an enourmously lucrative business venture in recent years. However, in order to capitalize on the revenues that can be generated by NCAA Division I basketball schools need to be successful. Therefore, it is important to address what can lead to success. Previously, it was thought that coaching status and skill were the key factors leading to success. However, research has been done to discover the relationship between recruiting and success in Division I Football, but very little research has been done on Division I Basketball. The purpose of this study is to investigate the relationship between recruiting classes and the success of Division I men’s basketball teams. For the purpose of my study I defined success as having a conference winning percentage above .500. In order to measure this relationship I collected data from the major six conferences (ACC, SEC, Big Ten, Big 12, Big East, and Pac-12) basketball teams along with conferences with teams who have experienced recent success (Mountain West, WCC, and C-USA). I will be using Pearson’s coefficient correlation in order to measure the relationship between recruiting and. I will be looking for at least a moderate to strong correlation (r=.5-.8) with a significance between .001 and .05.
Harrison, Brandon G., "Recruiting: An Undervalued Asset?" (2013). Sport Management Undergraduate. Paper 89.
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