Date of Award/Publication

Spring 4-2019

Document Type

Undergraduate Project

First Supervisor

Wendi Sierra


This poster looks into how authors on social media uses rhetoric to affect the perception and promotion of the #conservewater movement. This study used content analysis and analyzed 100 tweets from the 2018 year looking at who the author of each tweet was, what the tone of the tweet was, the function of the tweet, if there were any attachments and more. The findings gathered were overwhelmingly positive.