In lieu of an abstract, below is the first paragraph of the paper.
This study tested the von Restorff and Serial Position Effect on memory recall with 28 introductory psychology students at St. John Fisher College. Subjects were tested to see if they would remember the first five words and the last five words of a twenty word PowerPoint presentation. The control group saw all the words in the presentation in a black font; while the experimental group saw the same, they saw the eleventh word in a red type, testing the von Restorff effect. The control group showed results consistent with past research: that the first few words and last few words were remembered more than any of the other words; however, their results were not statistically significant. The experimental group furthered the primacy and recency effect and also furthered the von Restorff effect because the entire experimental group remembered the isolated word, p=.01.
Garcea, Frank. "Serial Position and von Restorff Effect on Memory Recall." The Review: A Journal of Undergraduate Student Research 10 (2009): 29-34. Web. [date of access]. <http://fisherpub.sjfc.edu/ur/vol10/iss1/6>.